Brand Corporate Identity - Final
Brand Corporate Identity - Final
Ma Ruisheng
Task 1
Task 2
2A: LOGO RESEARCH & ANALYSIS
2B
BRAND CORPORATE IDENTITY - TASK 2
Reflection
In the study of this semester, the tutor constantly analyzed the brand, including the interpretation of the logo, so as to lead the students to understand and realize how to carry out marketing design for their own brand. I also got a full understanding of the generation and subsequent publicity of a brand, and completed the brand of HONEY TALK in the process of gradual learning.
However, in the semester, I still had some problems that were not perfect, such as the use of fonts. In task2, I completely neglected to use corresponding brand fonts. However, under the guidance of my tutor, I made timely corrections and understood the importance of brand position.
All in all, the study of this course has enabled me to have a deeper understanding of brands and self-cognition of brands. I believe I can apply what I have learned in this semester to my future work.








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