Typography Task 2
Typography /Task 2
15.05.2023 - 26.05.2023 // Week 6 - Week 9
Ma Ruisheng 0347125
Typography /Bachelor of Design (Honours) in Creative Media
Task 2
LECTURE
Refer to TASK 1.
Introduction
Refer to TASK 1.
Introduction
Research
I did a little bit of learning about typography before I started, and I found some examples on Pinterest.
In task2, we need to typeset the article on the a3 canvas and design the title. It's a challenge for me. I made the title first, but needed to use another title, so I made a new one.
This is a bit of a title making process that I did on Ai to prove that I did it on my own.
title process.(13/5/2023)
title process.(13/5/2023)
title process.(13/5/2023)
final title.(13/5/2023)
After designing the title, I started to make some simple changes to my layout.
layout sketch.(14/5/2023)
layout sketch.(14/5/2023)
I like regular typography, which makes me feel clean and tidy. It won't look cluttered.
I did several layouts, and I used the most traditional layout, trying to make them neat and generous.
layout 1.(14/5/2023)
layout 2.(14/5/2023)
And after listening to Mr. Vionds, I started changing the font and the size and the spacing of the lines.
layout 3.(14/5/2023)
After completing the layout, I realized my mistake, so I resized the layout, including the appropriate size.
layout 4.(14/5/2023)
final layout(14/5/2023)
finalfinal outcome. jepg(28/5/2023)
final outcome. jepg(28/5/2023)
Font/s: Univers LT Std-55 Roman
Type size: 11pt
Paragraph spacing: 0
Body
Font/s: Univers LT Std
Type size:10 pt
Leading: 12pt
Paragraph spacing: 0
Characters per-line: 54
Alignment: left justified
final outcome.pdf (28/5/2023)
final outcome. pdf(28/5/2023)
Feedback
WEEK 6
Change the title of the article,and change the font,also focus on the leading.
WEEK 7
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Reflection
Experience
In task2, my process was very smooth. I was able to combine the design headings I learned in the previous exercises with the layout of the A4 layout. Therefore, I was very proficient in the operation of this task, no matter it was id or Ai. However, in the process, I don't think I have a good grasp of the relationship between layout. I think I still need more practice in typesetting and read more books.
Observation
In this assignment, I can find that my weak point is typesetting. I can't master the layout method well. However, after observing other students' homework, I can find that everyone pursues the uniformity of typesetting, but everyone ignores the need to reserve some space to balance the picture. I reserved a part of the blank space in the later revision and adjustment to balance the sense of volume of the title
Findings
In this exercise, I found that my thinking was completely framed in a fixed thinking mode when I was doing task2. My traditional cognition makes me think that typesetting is more about uniformity. However, after observation and practice, I found that uniformity can be achieved in many ways, such as making the picture balance and appropriate white space. Will make up for a lot of shortcomings.
Further reading
Fig 6.1 'The Vignelli Canon' by Massimo Vignelli, 21/5/ 2023
The author brings our attention to the technicalities of design through the intangibles aspects. It is a refreshing way for me to look at the techniques of design, the aspects mentioned are the following but the one I am interested in the most is appropriateness.

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